Rewriting Money Stories That Hold You Back
We help people uncover the hidden beliefs about money that shape every financial decision — and teach practical ways to shift those patterns for lasting change.
How We Started Asking Different Questions
Back in 2019, I kept meeting successful people who somehow felt broke all the time. They earned good money but lived in constant financial stress. Traditional advice wasn't helping them.
That's when I realized the issue wasn't about budgets or investment strategies. It was about the stories people tell themselves about money — stories they learned as kids and never questioned as adults.
So we built sovitharent around a simple idea: before you can change your financial reality, you need to understand the mental patterns that created it. That means looking at your relationship with money, not just your bank balance.
Finding Your Money Mindset Pattern
Everyone carries invisible rules about money. We help you identify yours through guided questions that reveal the patterns running your financial life.
The Scarcity Loop
Do you feel anxious when spending money, even on necessary things? This pattern often comes from growing up with financial uncertainty. We trace where these feelings started and teach you to recognize when they're driving decisions that don't serve your current situation.
The Guilt Cycle
Maybe you feel guilty about having money when others don't, or ashamed about wanting financial security. These emotions can sabotage earning and saving. We explore the beliefs behind the guilt and help you develop a healthier relationship with financial success.
The Control Paradox
Some people swing between tight control and total avoidance with money. They micromanage every dollar, then abandon all systems when it feels overwhelming. We help you find sustainable middle ground that works with your personality, not against it.
The People Behind sovitharent
Marcus Thornfield
Marcus spent eight years in traditional financial planning before realizing that most money problems start in your head, not your spreadsheet. He combines behavioral psychology with practical money management to help people break free from limiting financial patterns.
Stellan Blackwood
Stellan researches how emotions and unconscious beliefs affect financial decisions. His background in cognitive psychology helps clients understand why they make certain money choices and how to create new patterns that align with their actual goals.
Our Approach to Money Mindset Work
Understanding Before Changing
Most financial advice jumps straight to tactics — save more, invest better, stick to your budget. But if your unconscious beliefs about money are working against you, those tactics feel impossible to maintain.
We start by mapping out your current money mindset. What messages did you absorb about money growing up? How do those beliefs show up in your spending, saving, and earning patterns today? Which ones help you and which ones hold you back?
Once you understand the system that's been running your financial life, you can start making conscious choices instead of running on autopilot. That's when sustainable change becomes possible.
How We Work Together
Ready to Examine Your Money Story?
The hardest part about changing your financial life is recognizing the invisible beliefs that shape it. Once you see the patterns clearly, everything becomes possible. Our next program starts in September 2025.
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